Less than 10% of Lead Safe Mama website traffic comes from Facebook & Instagram — Looking for new paradigms
For those new to this website:
Tamara Rubin is a multiple-federal-award-winning independent advocate for childhood Lead poisoning prevention and consumer goods safety and a documentary filmmaker. She is also a mother of Lead-poisoned children (two of her sons were acutely Lead-poisoned in 2005). Since 2009, Tamara has been using XRF technology (a scientific method used by the U.S. Consumer Product Safety Commission) to test consumer goods for toxicants (specifically heavy metals — including Lead, Cadmium, Mercury, Antimony, and Arsenic). Tamara’s work was featured in Consumer Reports Magazine in February of 2023 (March 2023 print edition).
I’m working on videos and writing and more… but I am also open to suggestions to help increase traffic here on the website (organically)! Prior to recent health-content-related-censorship — Facebook used to account for about 30% of the traffic here on the site — sometimes more (and average daily page views were in the 10,000 to 20,000 range!)
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What about Medium? Or The Mighty? A regular column?
I think that’s a great idea! Thanks – T
Are you on TikTok? Making lead test videos to the “oh no, oh no” meme might increase exposure or even go viral. This might be able to be done on Instagram also Or instead of TikTok.
…And on YouTube also.
TikTok for sure, and maybe a Patreon?
Another thought…franchise your consultations. Train people (for a fee) to do Safe Homes consults. You can only be so many places at once, especially with your boys who need you. If there is a way to expand your reach across the country via surrogates, and make money for training them and maybe for them to be included on a list on your site…something along those lines. Possible income for your knowledge base instead of your labor. The instrument is a hurdle, but some people probably would invest in it if there was a path forward to paying it off and then generating profit. Perhaps some nonprofits would be interested in that training so they could
offer the service to general income for their nonprofit.