Now and then I share my site stats with my readers so you can see why I am so grateful for your support of this work.

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For those new to this website:

Tamara Rubin is a multiple-federal-award-winning independent advocate for childhood Lead poisoning prevention and consumer goods safety and a documentary filmmaker. She is also a mother of Lead-poisoned children (two of her sons were acutely Lead-poisoned in 2005). Since 2009, Tamara has been using XRF technology (a scientific method used by the U.S. Consumer Product Safety Commission) to test consumer goods for toxicants (specifically heavy metals — including Lead, Cadmium, Mercury, Antimony, and Arsenic). Tamara’s work was featured in Consumer Reports Magazine in February of 2023 (March 2023 print edition).


Tuesday, July 21, 2020 — 12:45 a.m.

In these incredibly depressing times, when I have had a truly “meh!” day (emotionally, physically, or both) during this tumultuous epoch of multiplying simultaneous crises and consequent widespread malaise (the initial naively snarky/cute epithet, “Zombie Apocalypse” seems somberly inadequate now!) we find ourselves living through, I try to find something (ANYTHING!) to cheer me up.

Tonight the things I did to try to cheer myself up were to snack on some “comfort candy” (a few pieces of crap candy that remind me of my childhood), and then to review the stats on the website — in a search for something encouraging/inspiring (and/or interesting) to share with you, my readers …

In reviewing the up-to-date numbers here on the site, I was actually struck by how under the circumstances (and compared to just two months ago) the Lead Safe Mama readership and reach stats seemed to be genuinely suggestive of a strong “recovering” trajectory — and I hope that when you see these stats you are proud too, proud of the difference you are making in this issue by sharing articles, stories, and scientific research here at LeadSafeMama.com during these incredibly challenging times! These stats are ALL ABOUT YOU — #LeadSafeMama readers, and the difference made by your efforts to bring this vitally important (yet still not well-known/fully accepted by the general public) information to your communities.

A tip on how to interpret the stats:

Normally, I average about two page views per reader, so if you divide the page-view number by half that is about how many readers came to the website that month, that’s how many people YOU helped get this information to. In total since January 1, 2020, this number works out to 689,687 unique individuals in over 200 countries (the total number of people who have read this site this year [per Google Analytics])!

Here’s more fun good news I came up with to share with you today…

  • Even though the reach and impact of this website have taken a pretty big hit in 2020 due to COVID-19, LeadSafeMama.com has somehow still had four #BESTEVER months this year! All of this is on the graph(s) below.
  • January 2020 was the best LeadSafeMama.com January ever — with 603,891 unique page views!
  • February 2020 was the best February ever — with 351,421 unique page views!
  • May 2020 was the best May ever on LeadSafeMama.com — with 145,890 unique page views!
  • and July 2020 is on track to be the best July ever. (If things keep going as they have been this month, July should close out with about 185,000 unique page views.)
  • The other months this year (March, April, and June) were each in “second best place” for their months (looking at all previous years since I started writing here on TamaraRubin.com/ LeadSafeMama.com).

These are wonderful milestones — worthy of celebration, even though the country (and the world) is in the middle of a “pandemic plus.” This is very important. We need to maintain awareness of Childhood Lead poisoning — as now (today, in the summer of 2020) more children than ever are being exposed to Lead in their homes, as a result of COVID-19-related stay-at-home orders (I’ll be publishing more about that shortly)! We need to keep the issue of Childhood Lead poisoning in the public consciousness — it is fundamentally linked to/ inseparably intertwined with (and truly, by multiple metrics, just as significant a public health crisis as) the currently more obvious emergent/urgent global threats. 

Thank you for being here.

Thank you — from the bottom of my heart — for sharing this work with your friends and family.

Tamara Rubin
#LeadSafeMama

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Top 10 countries (by total readership) so far this year at LeadSafeMama.com:

United States, Canada, Australia, United Kingdom, Philippines, India, Malaysia, New Zealand, Singapore, and Mexico!

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